Lexus of Royal Oak Donates $100 From Every Car Sold in October to Charity

Driving Change in Calgary: Lexus of Royal Oak’s October Giving Campaign

“Since opening our doors in 2014, a lot has changed — but one thing that has never changed is our belief in supporting our community,” says Todd Richardson, Dealer Principal of Lexus of Royal Oak, Calgary.

Each year, Lexus of Royal Oak organizes an internal giving campaign that encourages its team members to donate to a Calgary charity, with the dealership matching every dollar contributed. The goal of their corporate match is to double the impact of each team members donation, while empowering their passion and drive for giving back. This year, Lexus of Royal Oak is taking it a step further -donating $100 from every new and pre-owned vehicle sold throughout October to a surprise grassroots Calgary charity that’s close to their hearts. The chosen organization will be revealed in November.

This initiative continues Lexus of Royal Oak’s long-standing tradition of giving back to the community that has supported them for over a decade. The dealership has previously donated to local organizations such as Youth Centres Calgary and Mamas for Mamas, both of which make a tangible difference for families and youth across the city.

Great Offers, Greater Impact

While the dealership gives back, guests can also enjoy exceptional offers this month with Lexus of Royal Oak’s Stretch Lease Incentive, designed to provide the lowest possible lease payments on select Lexus models – a rewarding way to drive luxury while making a difference in the Calgary community.

Moving Forward, Together

At Lexus of Royal Oak, giving back is about more than donations – it’s about connection, compassion, and strengthening the wonderful city we’re proud to call home. Every sale, every guest, and every contribution helps fuel that spirit. Because when Calgary thrives, we all drive further.